Retailing to e-tailing

Retailing has a long history, dating back to medieval traders and merchants. Since hundreds of years, retailers existed in defined geographies, with limited access to customer eCommerceneeds &  their shopping behavior with merchandise often limited to a single product category. All of that changed with the industrial revolution. With average incomes rising, markets emerged at a steady pace, and so did the consumer’s craving for consumer products.  This led to the rise of modern retailing with subsequent evolution of various channels of distribution, customer communication and transaction.

Modern retailing has rocketed with introduction of internet & mobility leading to wide acceptance of eCommerce & mCommerce platforms which in turn emerge as one of the fastest growing industries in world with likes of Amazon, eBay etc…  By 2020, online sales are projected to be USD500 billion or 20 percent of nonfood retail sales. For many types of retailers, the percent-to-total sales could even be higher, as eCommerce growth continues to significantly complement overall retail sales growth. Much of this will be fueled by the accelerating use of mobile platforms for shopping online.

Forward looking retailers have started integrating their brick-and-mortar stores with integrated Web stores to penetrate deeper into the market & boost their sales productivity. With Integrated eCommerce solution retailers no longer struggle to redefine the role of the store in a multichannel, millennial-led world.  They see Webstores as extended medium of their traditional store and want their customers to shop there with same ease & comfort.

With iVend Retail Management Suite retailers can successfully engage consumers wherever it makes sense in order to make it convenient for them to shop. Integrated eCommerce, Loyalty application and intelligent displays integrated with mobile devices can offer customers a satisfying multichannel experience that keeps them engaged. It is clear that all retailers need to aggressively embrace customer-shopping platforms of all types unless they find a way to create a differentiating value proposition that exploits the physical store advantages in a more compelling way.

For more details contact a CitiXsys representative in your region or mail us on info@citixsys.com

CitiXsys participates in Retail Business Technology Expo 2012

Retail Business Technology Expo 2012 at London Earls Court is a focused retail event providing technology solutions to the retail industry. Retail Business Technology Expo at London Earls Court comprises supplier exhibitions, free workshops and seminars as well as excellent networking.

Designed specifically for retailers with technological inclination, Retail Business Technology Expo ’12 at shall attract a large number of visitors from large global retailers to small independents. an established Retail technology provider in UK Retail business, finds it as a perfect platform to showcase and demonstrate its latest iVend Retail management suite at Retail Business Technology Expo at London Earls Court, and take organized Retailing to the next level.
Most retailers need an end-to-end solution, which provides them a real time view of their operations with centralized control and enables them in faster decision-making. Meet us at our Stand 766 to choose from exclusive retail solutions like Loyalty Management, Promotions, Inventory Management, Inventory Planning, Business Intelligence, integration with good backend solution apart from having a great Point of Sale and Store Management.

With iVend Retail management suite, retailers get every aspect of IT needs under one umbrella, mail us at info@citixsys.com for an exclusive invite at Retail Business Technology Expo at London Earls Court